There are many reasons why adolescents sext. They might be trying to impress a crush or just trying to be funny. Some willingly send nude photos of themselves to their boyfriend or girlfriend. Sometimes, they can be pressured — even blackmailed — into sending a sexual message. Regardless, adolescents who participate in sexting expose themselves to a variety of social, emotional, and legal risks. And once the image is spread, it is impossible to get it back and can circulate to hundreds of people, causing damage to academic, social and employment opportunities.
Sexting is sending sexually explicit messages, photos, or video via cell phone, computer, or any digital device. Sexting includes photos and videos containing nudity or show or simulated sex acts. It also includes text messages that discuss or propose sex acts. As teens and children increasingly carry cell phones and use tablets , social media, apps, and messaging, the risks that they will send or receive sexually explicit content has become a concern for parents, teachers, and law enforcement. Sexting is often done as a joke, a way of getting attention, or as flirting. You need to discuss it so your child understands the risks and what to do when pressured to participate. A photo shared between two people can quickly become a viral phenomenon.
It can start innocently but can lead to terrible outcomes including sextortion and human trafficking. Our campaign is aimed at teens and their parents. The creative is intended to grab their attention and drive home the fact that once you send out a picture on the internet, you lose all control of where it goes. Storyfarm, a video production agency in Baltimore, is providing the strategy, concepting, execution and distribution of the campaign.
Or you learn from an older sibling that a suggestive photo of your younger daughter is circulating online. Some teens circulate sexually explicit selfies or videos, or capture and forward screenshots from intimate Instagram photos or FaceTime video chats. As upsetting as this topic can be, parents should navigate it carefully. That means talking with children as young as 9 about preserving their privacy online and coaching them on how to avoid becoming either a victim or an active participant in abusive sexting. More than one in four teens under 18 have received sexts.
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